What is the history and evolution of the hood in fashion?
The hood, now considered an iconic fashion accessory, has come a long way before establishing itself as a must-have in our contemporary wardrobes. But how did such a simple element evolve to embody so many ideals and trends?
Utilitarian origins
The first traces of the hood date back to antiquity, where it was mainly worn by monks and workers, serving primarily practical reasons: protection against the cold and rain. At that time, the hood had nothing to do with aesthetics; it was a purely utilitarian element.
The hood, symbol of rebellion
It was in the 20th century, with the emergence of subcultures such as hip-hop, that the hoodie took on another dimension. Becoming a symbol of rebellion and protest, it was adopted by artists, graffiti artists and skateboarders to express their identity and values. Music icons such as Kanye West, Rihanna and Travis Scott are often seen sporting hoodies, making this accessory a central element of their style.
Anonymity and power
Today, the hood is more than just an accessory. It is a symbol of anonymity and power. By wearing it, one can hide from the gaze of others while creating a sense of mystery around oneself. Brands like Kapush have seized on this meaning to design hoods that combine style and symbolism. These iconic pieces transcend trends, adapting to each person’s mood while playing with expectations.
Kapush reinvents this legacy, offering a hood that is not only a refuge, but also a true medium for self-expression. Celebrities like Bella Hadid and Pharrell Williams also participate in popularizing this accessory, proving that the hood can be both fashionable and functional.
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